Groupe Nobelhaus is a Quebec City-based company specializing in the import and retail sale of the Plancha and the Cook’N Boat portable plancha. Thanks to a rigorous supply chain and personalized service, the company has established itself as a reliable partner in the Quebec market. The company wanted a digital presence that reflected this friendly and festive atmosphere. Affichez took charge of redesigning its website and implementing a Google Ads strategy.
The Nobelhaus Group wanted to stand out through performance, exclusivity, and customer satisfaction, but its website did not yet reflect that ambition. The company needed a modern platform to clearly showcase its products while generating qualified traffic that could be converted into sales. Affichez took on two complementary initiatives to support Groupe Nobelhaus’s digital growth: a website redesign and an ongoing advertising strategy.
A complete redesign of the website to provide seamless navigation, a modern design, and clear product highlights. The new platform was built on the principles of clarity and efficiency, with a structure designed with both visitors and search engines in mind. Local and international SEO optimization was also integrated to increase the company’s visibility and attract qualified traffic.
A targeted Google Ads campaign, supported by a careful selection of keywords, optimized ad groups, and tailored landing pages. Every month, the Affichez team monitors performance, adjusts budgets, tests new ad creatives, and refines keywords to maximize return on investment.
Nobelhaus Group now has a modern web platform that clearly showcases its products and strengthens its online presence, supported by a dynamic and evolving advertising strategy designed to generate conversions over time.
This is the approach we take with every client in digital marketing: ongoing support, with monthly performance tracking and constant adjustments to achieve business goals. Thank you to Groupe Nobelhaus for their trust.
