Solution Thermo specializes in window and door repairs throughout Quebec, helping property owners extend the lifespan of their installations while lowering energy costs. Having become a province-wide benchmark thanks to its rigorous approach and structured service, the company entrusted Affichez with a complete 360 strategy: branding, website design, a custom web app, ad distribution, and digital marketing.
A province-wide company with a franchise network must maintain a consistent image and trackable performance across multiple channels simultaneously: advertising, social media, web presence, and internal operations. The challenge for Solution Thermo was to unify all these touchpoints under one strong identity while acquiring the right tools to power daily growth.
Affichez guides Solution Thermo through a growth strategy encompassing branding, marketing, web development, and internal operations.
A redesigned logo and full brand book development, laying solid visual foundations for all corporate communications—from social media assets to monthly newsletters.
A 360 marketing strategy including annual marketing plan development, media planning and buying (radio, Google, Facebook, La Presse), campaign deployment, and ongoing optimization for both the franchisor and franchisees.
A distribution network spanning the entire Quebec territory, ensuring efficient delivery of promotional materials for all franchises within targeted zones.
A complete website overhaul engineered to optimize user experience, SEO performance, and conversion rates, featuring a clear structure and content tailored to customer needs.
An internal tool centralizing lead management, scheduling, client follow-ups, order and installation coordination, and accounting operations, including a custom quoting algorithm, a centralized database, and a full billing system.
Complete standardization of all physical visual materials—printed materials, apparel, flags, and booth elements—to ensure a professional and recognizable presence throughout Quebec.
Solution Thermo now benefits from a unified brand identity across all channels, a high-converting website, an internal application that boosts team productivity, and a province-wide advertising presence, all backed by ongoing digital campaign optimization.
This is the approach we take with growing companies: unifying the brand, communications, and internal tools to support consistent growth, regardless of scale. Thank you to Solution Thermo for their continued trust.
